Privacy Policy

1. Information We Collect

When you visit our website or place an order, we may collect the following types of information:

Personal Information

Name and contact details (email address, phone number)
Billing and delivery address
Order history and purchase preferences
Communications you send us (support enquiries, reviews)

Payment Information

We use secure third-party payment processors. We do not store your full card number, CVV, or payment credentials on our servers. All payment data is handled in accordance with PCI DSS standards.

Browsing and Technical Data

IP address and approximate location
Browser type and device information
Pages visited and time spent on site
Referring website or search term
Cookie identifiers (see Section 4)

2. How We Use Your Information

We use your information for the following purposes:

To process and fulfil your orders including packaging, dispatch, and delivery coordination
To send order confirmations and updates tracking information and delivery notifications
To respond to customer enquiries support emails and after-sales care
To improve our website and services analysing how visitors use our site to enhance the experience
To send marketing communications only with your explicit consent; you can unsubscribe at any time
To comply with legal obligations including tax records, fraud prevention, and regulatory requirements

Our legal basis for processing your data is: contractual necessity (to fulfil your order), legitimate interests (to improve our services), and consent (for marketing).

3. How We Share Your Information

We only share your information with trusted third parties where necessary to operate our business:

Payment processors to securely handle your payment (e.g. Stripe, PayPal)
Shipping carriers to deliver your order (your name and address are shared with the courier)
Email marketing platforms only if you have opted in to receive marketing emails
Analytics providers aggregated, anonymised data to understand site usage
Legal requirements if required by law, court order, or to protect our legal rights

We never sell your personal data to third parties. Your information is always handled with care and discretion.

4. Cookies and Tracking

Cookies are small text files stored on your device that help us provide a better experience:

Types of Cookies We Use

Essential cookies required for the website to function (e.g. shopping cart, session login)
Analytics cookies help us understand how visitors use our site (Google Analytics)
Marketing cookies used to show relevant adverts if you have consented
Preference cookies remember your settings and choices

How to Manage Cookies

You can disable or delete cookies via your browser settings. Note that disabling essential cookies may affect your ability to use the site (e.g. adding items to your cart). Most browsers allow you to:

Block all cookies
Delete existing cookies
Allow cookies from specific websites only

For more information, visit aboutcookies.org.

5. Data Security

We take reasonable technical and organisational measures to protect your personal data from unauthorised access, loss, or disclosure:

SSL encryption all data transmitted between your browser and our servers is encrypted
Secure payment processing handled by PCI DSS-compliant processors; we never store card details
Limited access controls only authorised team members can access customer data
Regular security reviews we routinely review our systems and practices

No method of transmission over the internet is 100% secure. If you have concerns about the security of your data, please contact us at support@charmedchews.co.uk.

6. Your Rights (UK GDPR)

Under the UK General Data Protection Regulation (UK GDPR), you have the following rights regarding your personal data:

Right to access request a copy of the personal data we hold about you
Right to correction ask us to correct any inaccurate or incomplete data
Right to erasure request that we delete your personal data ("right to be forgotten")
Right to data portability receive your data in a machine-readable format
Right to restrict processing ask us to limit how we use your data
Right to object object to processing based on legitimate interests or for direct marketing
Right to withdraw consent withdraw marketing consent at any time

To exercise any of these rights, please email us at support@charmedchews.co.uk. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

7. Data Retention

We retain your personal data only for as long as necessary:

Order and transaction records retained for 7 years for legal and tax purposes
Account information retained for as long as your account is active
Marketing preferences retained until you withdraw consent or request deletion
Analytics data aggregated and anonymised after 26 months (Google Analytics default)

When data is no longer required, we securely delete or anonymise it.

8. Age Restrictions

You must be 18 or over to purchase from Charmed Chews. By placing an order, you confirm that you are of legal age.

We do not knowingly collect personal data from individuals under the age of 18. If we discover that a minor has provided us with personal information without parental consent, we will promptly delete that information. If you believe a minor has submitted data to us, please contact us immediately at support@charmedchews.co.uk.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or business operations. When we make significant changes, we will:

Update the "Last Updated" date at the top of this page
Notify registered customers by email where appropriate
Display a notice on our website for a period after the update

We encourage you to review this page periodically. Your continued use of our website after changes constitutes acceptance of the updated policy.

10. Contact Us

If you have any questions, concerns, or requests relating to this Privacy Policy or how we handle your personal data, please get in touch:

Privacy enquiries: support@charmedchews.co.uk

Charmed Chews
United Kingdom

Response time: Within 30 days (as required by UK GDPR)